If you’re a regular Direct2Dell reader (you are, right?), then you’ve heard us talk before about Dell’s support for STEM initiatives. Last fall, we even had the CEO of Girl Scouts of the USA Sylvia Acevedo guest post.It’s the kind of thing that makes me proud #Iwork4Dell. But, I have also felt that I’m personally failing because my own Girl Scout has zero interest in such things. Like her mom, she more enjoys the language arts, as well as dancing, acting and singing (much better than me).STEM + Arts = STEAMThat’s why I’m excited that another letter is joining in the STEM acronym, and that Dell is continuing to show support for the expanded Science, Technology, Engineering, Arts and Math (STEAM) movement.“At Dell EMC, creativity is central to what we do and how we approach our work. Whether it is in the approach we take to address a customer problem or how we develop an innovative new technology or solution we always strive to do things differently,” Timmy O’Dwyer, vice president Global Service Parts Operations at Dell Limerick, told I Love Limerick.He was speaking at a STEAM event we recently co-hosted with the American Chamber of Commerce Ireland to showcase the role that Ireland’s creative and artistic community can play in driving innovation in the world of business and technology.Full STEAM AheadThe event’s theme was “Full STEAM Ahead in the Mid-West – Celebrating Great Innovation,” and Barry O’Sullivan, general manager at Johnson & Johnson, was one of several speakers sharing tweet-able visions for the opportunities that support for STEAM can bring:“Why can’t we be a combination of the Ruhr valley, Silicon Valley and Broadway?” Barry O’Sullivan #STEAM #teamovate #limerick“— Louise Donlon (@LouiseDonlon) June 13, 2017ShareSomething else O’Sullivan said at the event stood out to attendee Tom Kitt:“Barry’s key point struck a chord with me. Forget about all the hype and the fancy stuff – when it all boils down we are only here to pass on something better that when we got it.”According to Mark Redmond, chief executive, American Chamber of Commerce Ireland, there is more core research and development being done in the Irish operations of U.S. companies like Dell than ever before.My teammate across the pond, Dave Griffin, spoke with Redmond at the event and you can hear more of his thoughts in this interview:It Just Makes SenseAdding support for the arts is more than just a feel-good thing that Dell is doing as we expand from STEM to STEAM. It makes good business sense.According to research by Michigan State University, there is a link between childhood arts activities and patents generated in adulthood.The team of multidisciplinary researchers studied a group of MSU Honors College graduates from 1990 to 1995 who majored in STEM fields. According to MSUToday, they found of that group, those who own businesses or patents received up to eight times more exposure to the arts as children than the general public.More patents means more invention and that’s vital to businesses who want to stay ahead.Such studies also mean there’s reason for me to put aside my “mom guilt” over the fact that my daughter prefers singing to science. Exposure to both could one day lead her to new discoveries that will benefit us all.
As workplaces have evolved, so have the workforces that use them. Several distinct worker personas have emerged, each with its own demands for specific hardware, software and services. We think it’s time your customers knew more about them.Dell EMC is committed to helping businesses maximize the potential of their employees via the technology they use. And because we can offer more personalized products to suit a range of in- and out-of-office environments, that potential is more achievable than ever.So, with that in mind, let’s review two of our fastest growing personas that work outside the office: remote workers and “on-the-go pros”. Each requires different solutions to achieve its potential.Remote WorkersIt’s not difficult to imagine where you’d find a remote worker: anywhere but the office. They might operate at home, abroad or in a local café. The range of devices they use is as broad as the number of locations they work from. They need technology that can keep up with their pace.The Dell Latitude range fits the bill. It has powerful notebooks with essential features. The mainstream 5000 Series offers high performance, and the premium 7000 Series is the ultimate portable solution because of its long battery life. And they’re all designed to run Microsoft Windows 10 Pro. But the remote worker’s home-office experience is also critical. Dell Wyse thin clients or Dell OptiPlex desktops can provide a fully managed desktop experience and can be supplied as a complete solution via the Dell VDI Complete service. Their home becomes their home office.Check out the remote worker guide to learn how The University of Massachusetts manages its own out-of-office student network with vLabs, its VDI infrastructure.On-The-Go ProsBecause on-the-go pros spend most of their time out of the office, one of your customers’ key concerns for these employees is security. With Dell EMC, you can enable these employees to succeed, safe in the knowledge their devices and data are secure.These users need efficient but feature-rich experiences, and nothing beats the mobile device. The Latitude 2-in-1 range offers Windows 10 with built-in security. VMware Workspace ONE can be layered on top of an on-premises server provision as well as via the public cloud. Either option satisfies the user’s need to have the same access wherever they are while offering robust security. What’s more, RSA’s NetWitness Suite provides immediate detection and response to any threat, anywhere.Carnival Corporation is one of the most popular cruise brands in North America and is a great case study of how to provision a complex IT environment. Each vessel acts as a remote office, and its mobile workers connect to Carnival’s globalecosystem. Read about their solution in the on-the-go pro guide.Our ApproachTechnology has a huge potential to help organizations transform their workplaces, and by extension, transform their people’s working lives. We believe that approaching workers as personas is a critical part of workplace transformation, providing personalized products for how employees work today and in the future.We’ll take care of the solutions, so you can take care of your customers. Read the On-the-Go Pro and Remote Worker guides, as well as others, here.We’ve also created related emails here, on our new Digital Marketing Platform so that your marketing teams can quickly get these guides into the hands of your customers. The guides explain how to maximize the productivity of their employees through the right choices from our end-to-end portfolio.If you don’t have access to the Digital Marketing Platform, please register here.
HELSINKI (AP) — A tiny town in Finland’s Arctic Lapland region is bidding to host the 2032 Summer Olympics in a tongue-in-cheek awareness-building campaign with serious undertones to draw attention to the effects of global warming. Salla, the self-proclaimed coldest place in Lapland located just north of the Arctic Circle, launched the international “Salla 2032 Summer Games Candidate City” campaign earlier this week complete with a news conference and a promotional video on YouTube. Salla Mayor Erkki Parkkinen told Finnish media that the campaign aims to draw attention to the consequences of climate change, describing 2032 as a turning point after which Salla and other Arctic places will “cease to exist as we know them” with the melting of ice and snow amid ever-warmer winters.